Live Nation Next Gen
The SoLa Foundation has partnered with Live Nation Entertainment to train a new generation of Black and brown industry professionals from South LA. The Live Nation Next Gen Program recruits 20 participants annually (Ages 16-22) to explore various career pathways in the live entertainment industry through a 6-month series that includes volunteer guest speaker engagements, mentorship from Live Nation staff, immersive field trips, and hands-on training. For their final project, participants also collaborate to produce their own culminating community event which is hosted at The SoLa Beehive at the end of the program!
-
Produced the "When you Grow Up, " as measured by attendance of 200+ individuals by leading event planning and promotional efforts.
Gained comprehensive insights into live entertainment operations by engaging in mentorship and hands-on training.
Delivered a successful community-focused event by collaborating on logistical planning and marketing strategies with peers.
Client
Live Nation NextGEN
Year
05/01/2022 - 08/25/2022
